HIGHLIGHTS OF BIG DATA APPLICATION
- Farsana P
- 05 September 2019
Major benefits of using Big Data applications in manufacturing industry are: Product quality and defects tracking. Supply planning. Manufacturing process defect tracking. Communications, Media and Entertainment. Since consumers expect rich media on-demand in different formats and in a variety of devices, some big data challenges in the communications, media and entertainment industry include: Collecting, analyzing, and utilizing consumer insights.
Big data provides retailers with a clearer view of the customer experience that they can use to fine-tune their operations. By gathering data from social media, web visits, call logs and other company interactions, and other data sources, companies can improve customer interactions and maximize the value delivered.
Big data is used to improve many aspects of our cities and countries. For example, it allows cities to optimise traffic flows based on real time traffic information as well as social media and weather data. Big data analytics helps organizations harness their data and use it to identify new opportunities. That, in turn, leads to smarter business moves, more efficient operations, higher profits and happier customers.
For this very reason technology professionals with Analytics skill are finding themselves in high demand as businesses look to harness the power of Big Data. A professional with the Analytical skills can master the ocean of Big Data and become a vital asset to an organization, boosting the business and their career.